Ad Club Events

Events

The Future of Media With Programmatic Buying

programmatic buying
Goodway Group

What is Programmatic Buying?

You can’t get away from programmatic buying, regardless of what side of the table you’re sitting on.

Programmatic – the automated buying, placing, and optimizing of advertising by targeting a specific market (or behavior). It offers the ability to track a person’s internet activity and sell this knowledge, along with the remainder advertising – and it is infusing every advertising channel, including TV, display, mobile, video, search, and social. Which means it needs to be part of your brand’s overall media strategy.

So how do you use, control and optimize your media buys when there’s not yet a consensus around safeguards and standards?

Join us for our panel discussion and let us help guide you through the new world of Programmatic Buying

 

Price: $25.00

Date: April 7, 2015

Address:

285 Broad Street
The Hartford Courant, Thomas Greene Room
Hartford, CT
06115 Map and Directions

Available Spaces: Unlimited

Out of Home 2015

This Year’s Theme: “Stop The Bullying – In Schools & In The Workplace”

Bullying by children or adults takes a toll on its victims. This year, Ad Club | CT wants to address both the bullies and their targets: in schools, online and on the job.  We want to put a spotlight on the verbal, written and physical abuse – moving people to stop these behaviors. We hope to strike a chord in the human being in all of us.

Out of Home Competition 2015

Enter your concept for a billboard and you could win one of three cash prizes.
 Entry is FREE TO ALL … AND you can submit as many entries as you’d like. The First Place winner receives $150 cash and will have their design displayed on digital billboards throughout the state.

The Deadline: Although you may bring your entries with you the night of the event, WE ASK THAT YOU CONFIRM YOU WILL BE ENTERING BY Wednesday April 1.

Special Early Pricing Discount: Register By Wednesday, March 25, 2015 and attend for FREE.

Price: $10.00

Date: April 16, 2015

Address:

1555 Asylum Avenue
Pond House Cafe
West Hartford, CT
06117 Map and Directions

Available Spaces: Unlimited

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